Korean Wave
Sign UpThis is a 5 minute preview of a 6 minute video
Install Web Player Beta to watch the full video in your browser or download it to your PCYou're watching a full 6 minute video using the Veoh Web Player
To download the original quality video, select the Download Options link below- By:
- ikatv
- Description
- The Korean National Tourism Organization (KNTO) has implemented a tourism marketing scheme that capitalizes on Korea's pop culture known as "Korean Wave" which has been making great inroads into many Asian countries - mainly Japan, China, and Southeast Asia. Korean Wave marketing strategy involves promoting Korean destinations and culture through various entertainment, soap opera clips and images, and famous actors and actresses as PR ambassadors.
- Language:
- English
Would you like to comment?
Sign Up Now for a free account or Log In.